How to put CPS ads to make money

There are a lot of websites tried CPS advertising, some make a lot of money, very satisfied; some make some money, but not as good as other advertising to make money, not satisfied; some did not make money, very dissatisfied;

the reason is because the CPS and CPC, SP are essentially different, we put on the CPC and SP are generally fixed mode: find a place to hang up the code, and then no matter; however, it can be said that those who do this CPS, some do not make money, CPS money. Must not do so;

overall, I think the impact of the CPS effect of the main factors are the following:

1, consistent user group characteristics

is a visitor to your website is what kind of people, such as beauty website, then we can think of selling cosmetics is better, if the forum, so basically sell milk is more appropriate; there are a lot of books like the site, visitors are reading people, so is the best selling books according to statistics, at present, every month can gain more than 10 thousand of the book stand is about 10 or so, be too numerous to enumerate 1000 yuan of above;

sample site 1: Blue ideal:

as the concentration of web designer, the ideal blue put web design books is the most appropriate; other similar websites selling books and PHP programmers focus on CHINAUNIX, network marketing enthusiasts from the new observation of online marketing, foreign language enthusiasts focus on New Oriental, foreign exchange enthusiasts focus on net financial investment etc..

sample site 2: Jane Zhang official website:

The website

user group is very clear: jelly, jelly and support for Jane Zhang is endless, so Jane Zhang went out of the new album, there will be many fans to buy


now, for ordinary users of the website (different from the steel crane for the enterprise such as B2B website) will generally find the right CPS advertising, with the largest CPS Yiqifa Alliance (, there are dozens of shopping sites, including books, audio and video, digital, cosmetics, baby, clothing, air tickets, Home Furnishing etc. the types of goods can meet almost all Internet users shopping needs.

2, higher user stickiness

generally, the biggest difference between CPC and CPS in CPC, click once on the formation of income, but only click on CPS is not enough, you may need a longer period of time, or even require the user to click multiple conversion orders, thus forming income, therefore, high viscosity of the web advertising CPS has very good effect, such as community and web site; in contrast, agency.